It’s natural to have questions and concerns about setting up a website. Cost is a common one. Beyond an up-front fee to design the website, the ongoing costs can be minimal, when you consider the long-term benefits a website will provide. The cost to design a good website should be well worth it.
Other concerns often relate to a business not being web-oriented or that it wouldn’t sell goods online. The answer to these concerns is that a business website can provide so many more benefits. Here’s some of the key benefits.
Establishing trust and credibility.
Open for Business 24/7
Strengthening your brand.
Forging better customer relations.
Informing a wider group of people about your business.
Another common concern is that you don’t have much content to add for frequent updates or you don’t have time to blog. The short answer is that you don’t need to. Sure, more activity and frequently refreshed content can generate more interest, but any Web presence is probably better than none. Once you have a basic website, you can always add to it, as your business and resources grow.
